DEMO SUPPLY / THE PUBLISHER’S RESEARCH DESKPERMISSION · COVERAGE · DELIVERY
Demo SupplySourcing research for US-facing publishers
Scope a shortlist

08Readiness quiz

What does your readiness score mean?

Add all 15 answers. The maximum is 45 points.

Score Readiness band What it means Recommended next step
0–14 Define the project Too much of the intended purchase remains unspecified or unsupported. Create the sourcing brief and evidence register before committing to a broad integration.
15–26 Establish the evidence You have a project, but important purchasing assumptions remain unresolved. Close permission and scope gaps; request comparable supplier responses and a bounded catalogue export.
27–35 Prepare the pilot There is enough structure to design a useful evaluation, but not enough evidence for release. Build an authorised pilot plan, prioritising the weakest questions and all failed gates.
36–41 Close acceptance gaps Much of the decision is supported, but some operational or approval work remains. Complete targeted tests, reconcile costs and resolve the remaining acceptance issues.
42–45 Conduct the release review Your evidence pack is close to complete for this particular scope. Hold a documented go/no-go review and approve only the evidenced catalogue, domains and audience.

These bands describe this quiz’s evidence maturity. They are not legal clearance, supplier rankings or statistically calibrated probabilities of a successful launch.

Which conditions override the total?

Apply these rules in order:

  1. Outside the demo-only scope: stop using this quiz as the decision framework and obtain a separate assessment.
  2. Any of Questions 2–6 below 3: mark the result HOLD — scope, rights or risk evidence incomplete. Do not publish the affected content or scope until resolved.
  3. Any of Questions 9–12 or 15 below 3: mark the result HOLD — technical or release acceptance incomplete. Continue appropriately authorised testing, not public rollout.
  4. Known prohibition or critical defect: an explicit rights restriction, unresolved applicable legal requirement, exposed secret or other critical unresolved defect overrides every score.
  5. No override: follow the score-band recommendation and the organisation’s release process. The quiz itself never authorises publication.

A hold does not prevent market research, supplier discussions or a separately authorised closed sandbox. It prevents treating an unfinished evidence pack as approval for public deployment.

Worked example: Fourteen D answers and a C on supplier authority produce 44/45. The result is still HOLD — rights evidence incomplete. Improving the mobile score cannot clear that hold.