DEMO SUPPLY / THE PUBLISHER’S RESEARCH DESKPERMISSION · COVERAGE · DELIVERY
Demo SupplySourcing research for US-facing publishers
Scope a shortlist

03Comparisons

How should buyers score the alternatives?

Apply pass/fail gates before weighted scoring. The following weights are this desk’s proposed starting point, not industry benchmarks.

Which issues are gates?

Do not approve production publication while any of these remains unresolved:

  • Permission for the intended use and audience.
  • Acceptability of required promotions, data processing and audience controls.
  • Security and credential handling.
  • The minimum essential catalogue—or an explicitly accepted editorial exception.
  • Critical launch and denied-access behaviour.

What should be weighted after the gates?

Criterion Suggested weight Evidence
Relevant usable coverage 30% Reconciled catalogue and priority-title fulfilment
Launch reliability and mobile experience 25% Comparable tests and disclosed measurement limits
Operating effort and support 15% Pilot staff time, escalation results and documentation
Twelve-month total cost 15% Quotations, usage assumptions and labour records
Metadata and release workflow 10% Configuration accuracy, update handling and withdrawal records
Continuity and exit 5% Export, notice, migration and fallback provisions

Score only evidenced capabilities. Label an untested criterion not assessed; do not quietly give it an average score. Publish a provisional comparison with missing evidence visible rather than manufacturing a precise overall winner.

For a new supplier, separate documented capability, pilot observation and contractual commitment. They answer different questions and should not collapse into one green tick.