DEMO SUPPLY / THE PUBLISHER’S RESEARCH DESKPERMISSION · COVERAGE · DELIVERY
Demo SupplySourcing research for US-facing publishers
Scope a shortlist

01Direct questions

1. What should I verify before buying demo slot content for my website?

Require separate evidence for publishing permission, practical availability and the legal suitability of the surrounding experience. A successful launch answers only part of the availability question. Copyright permission concerns the intended use of protected material; browser access controls concern whether content can be loaded or inspected. Neither substitutes for the other. (copyright.gov)

Use this proposed approval structure:

Decision Evidence to request What does not establish it
May we publish it? Applicable agreement, approved domains, content schedule, territories and distribution method A public URL, supplier logo or successful iframe
Can our visitors play it? Dated tests for the intended browser, device, location and consent state A supplier sales demonstration
Is the surrounding page suitable? Review of promotions, destination operators, audience controls and data flows A statement that the game uses virtual credits

Assign an owner to each decision: commercial or legal for rights, engineering for availability, and legal/privacy/product for the surrounding experience.

For the evidence register, use five labels: documented, supplier-claimed, observed in testing, analyst inference and unknown. Do not merge them into a single reassuring “verified” badge.

Recommended launch gate: no production deployment where the intended publishing permission remains unresolved. Keep technical pilots bounded by whatever testing permission has actually been granted.

Sources cited on this page

  1. copyright.govwww.copyright.gov